Jay Rosen has posted his cogent take on “semi-pro journalism” on TechPresident. Provocative metaphor about the news tribe and its survival drama.

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At this week’s Personal Democracy Forum, a sponsor distributed a low-tech, but highly effective stress toy to attendees willing to listen to their pitch: a rubber ball on an elastic string that connects to a velcro band. Strap the band to your finger and you can play catch with yourself. Which is what I came to PdF to do. To my surprise, I also liked the pitch. The sponsor, a division of Washington-based public affairs consultants, uses the Internet, software and analytical brainpower to track story lines and news coverage to measure influence. Which, in a way, is what I do, too.

I discovered that a lot of folks came to PdF for the same reasons. They played catch with familiar ideas. And they used the event to measure influence, familiar and emerging. PdF soared with both activities. An impressive roster of speakers from the converging worlds of political action, civic technologies and individual empowerment stimulated, and occasionally stirred, a network of Web buddies and budding online politicos.

Missing an Aha! moment that changes the world, PdF is more noteworthy for its momentum. At this moment, you can feel democracy shifting amid civic engagement enabled by technology. PdF is a forum where you can almost get your head around that big idea. Organizers Andrew Rasiej and Micah Sifrey deserve as much praise for their impeccable timing as their star-studded roster of speakers. In two days of dense programming, content frequently rose to the level of the venue, the stunning Frederick Rose Hall at Jazz at Lincoln Center overlooking New York’s Central Park.

Playing catch on an elastic string, a few highlights and insights:

– FCC commissioner Jonathan Adelstein, high-profile tech execs and industry advocates launch an initiative to make broadband access a national priority in the U.S.

– Lawrence Lessig touts the Change Congress movement by using every distracting feature in Keynote.

– Arianna Huffington declares that she knows The Truth that others don’t. About 50 people in the audience who blog at Huffington Post say they agree with her.

– Jay Rosen likens professional journalists to a migrating tribe in the midst of a survival drama.

– Mayhill Fowler demonstrates why she’d be irrelevant without a tape recorder. Did anyone actually read her story (lead buried somewhere in the 7th graph)?

– Virtual Reality pioneer Mark Pesce forecasts that the future looks nothing like democracy “because democracy, which sought to empower the individual, is being obsolesced by a social order which hyperempowers him.” The brilliant-but-huh? text here.

– Obama Girl, because she was there.

– Elizabeth Edwards charms the conference via Skype from her living room because her flight is canceled. Husband, John, the former presidential candidate, wanders into the room and is surprised to find his wife talking into a computer.

– Mark Soohoo, the deputy internet director of John McCain’s campaign, defends his boss for not personally understanding how to use a computer. Tracy Russo, Soohoo’s counterpart on Edwards’ former campaign, takes issue. Then fireworks. The video:

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I’ve suggested, among others, that leadership – or, more accurately, the lack of it — is at the heart of the news industry’s woes. The current generation of CEO’s and publishers blame unforeseen external forces – impending changes in media, economics, technology and society that were clear to others more than a decade ago — for their precipitous fall from grace in the marketplace and diminished public confidence.

As one way to try to understand the state of leadership in news and communications, I’m attending the renowned Wharton Leadership Conference at the University of Pennsylvania. Here executives from more than 400 companies are considering “emerging trends in the search for leadership.” The first two speakers – former presidential advisor David Gergen and American Express CEO Kenneth Chenault — identified critical qualities of leadership at a time of turbulence:

Gergen:
Intelligence and judgment (formerly enough, but not anymore).
Character.
Vision.
Hairy audacity (attributed to leadership guru Jim Collins).

Chenault:
Integrity as expressed through words and actions.
Courage to manage openly.
Collaboration and constructive confrontation.
EQ: Executional Quotient.
Concern for “people” (current bizspeak for employees).
Ability to adapt.

Gergen and Chenault contend that true leadership emerges during challenging times, and that real leadership drives change. Here’s a test based on questions they posed at Wharton. Take it yourself or apply it to your executives:

Are you accountable for results?
Do you articulate a true understanding of issues?
Do you define reality and give hope?
Do you provide a narrative of purpose for your organization?
For your community?
Do you deliver on the promise?
Do you inspire peers and employees?
Do you have a concern for people (again, they mean employees)?
Do your have hairy audacity?

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It is a big deal, or at least it used to be, when the nation’s publishers and editors gather at an annual conference to talk about business, craft, the role of newspapers in democracy, information technology, and the future. The latter has dominated the conversation lately so the mood has been decidedly somber.

But the despair of recent years seemed muted last week when about 1200 leaders from the news industry came to Washington at a joint conference of the Newspaper Association of America, American Society of Newspaper Editors and a newspaper production and technology exhibition.

Resignation filled the corridors of Washington’s drab and confusing convention center as publishers and editors contemplated the demise of the printed newspaper amid the emergence of digital media. The annual sessions with political leaders, as well as the opening of the industry’s $450 million museum, provided the only energy for a satellite falling out of orbit.

For that matter, there was little enthusiasm for the session on social media in which I participated. About 60 people attended our session. My slides are here.

The conference exposed troubled and turbulent times for newspapers. The technology hall was deserted, a stark contrast to the high-energy, shoulder-to-shoulder exhibitions that other sectors hold. One major publisher held a high-profile retirement party for a news exec getting out while the getting is still there. Editors shared painful stories about change, layoffs, finding news jobs, and dreams deferred. Some, already retired, returned to spin tales of better days gone by.

As with all their conferences, NAA and ASNE made and spun news. Highlights from a strange, sad week.

– At a luncheon for the editors hosted by the Associated Press, MediaNews founder and CEO Dean Singleton quizzed Sen. Barack Obama about whether he would send more troops to Afghanistan, where “Obama bin Laden is still at large?” “I think that was Osama bin Laden,” a somber Obama answered.

— Two reporters covering Sen. John McCain greeted their-favorite-senator-running-for-president with a box of Dunkin’ Donuts and sugar-coated questions that brought groans from fellow journalists. “We even brought you your favorite treat,” said AP’s Liz Sidoti. “Oh, yes, with sprinkles!” replied the candidate, who ate it up.

– A glass elevator in the Newseum stocked with colorful cocktails lifted news execs to seven floors of digital exhibits and sumptuous spreads prepared by Wolfgang Puck. In a city of free museums, the public must pay $20 for the privilege, drinks not included, of appreciating the Constitutional amendment that guarantees citizens free speech and a free press. Happily, the best of the Newseum is free: the daily, front pages of newspapers displayed as posters outside the building.

– The Newspaper Association of America issued a press release boasting that newspaper-owned web sites earned more revenue than all local media companies combined. Reason to celebrate, I suppose, if you ignore the pure-play Web sites that now have a 44 percent share of the local online ad market, eclipsing the share held by newspaper sites, currently about 27 percent and sinking. Which is like saying that Sen. Clinton is the leading the Democratic candidate if you don’t count Sen. Obama.

– The American Society of Newspaper’s annual census showed that the number of full-time journalists working at America’s daily newspapers shrank by 4.4 percent in the past year, the largest decrease in the past 30 years. Given the performance of newspaper moderators at the candidates’ sessions, it appeared as if the best journalists had either left their jobs, were laid off, or didn’t attend the newspaper conference.

See Also: The Burn

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